In high-use environments, such as hotels, restaurants, and retail, garments are exposed to constant wear, leading to unpleasant odors and frequent washing. AGXX addresses this critical challenge by targeting odor at its source through a dual-action mechanism: it eliminates odor-causing bacteria and oxidizes sweat-derived acids responsible for persistent smells.
The innovative catalytic technology from Heraeus Precious Metals operates in a fundamentally different manner than conventional biocides, particularly silver technologies. AGXX stands out as antimicrobial textile technology that is currently and prospectively compliant with EU Biocidal Products Regulation (BPR), making it a future-proof solution. Unlike traditional antimicrobial technologies, it does not rely on the release of silver ions or any other toxic or environmentally harmful substances. Instead, AGXX functions through the catalytic conversion of humidity and oxygen into reactive oxygen species (ROS), which ultimately eliminates microorganisms and odors.
Further underscoring its high standards of safety and environmental sustainability for textile chemicals, AGXX was certified with the ECO PASSPORT by OEKO-TEX. This independent certification confirms that AGXX meets strict criteria for chemical safety and sustainability, enabling customers to label their finished textile products accordingly.
Through collaboration with leading textile institutes and industry partners, AGXX has been successfully integrated into nylon and lyocell fibers, as well as applied via textile finishing and surface coating – opening new possibilities for odor-neutral, hygienic, and environmentally-responsible textiles.
“With AGXX, we have found a solution that ticks all boxes,” says Erik Starendal, Co-founder of AUX Corporate Fashion. “Now we offer to our customers to save money and make a tangible sustainability impact. That means fewer washes, less energy consumption, and longer garment lifespans.”
“Our unwavering aim to create a positive impact for a better life is deeply supported by our ‘Passion for Denim, Passion for Life‘ and by choosing the right strategic partners”, emphasizes Ibrahim Ethem Buyukpepe, Acting General Manager at Calik Denim. “With the partnership with Heraeus Precious Metals and its innovative technology AGXX, we can continue to pursue our chosen path with determination, leading the sustainable transformation of the industry together.”
About Heraeus
Heraeus is a family-owned global technology group headquartered in Hanau, Germany. The company’s roots go back to a family pharmacy started in 1660. With its expertise and resources, Heraeus has been making meaningful contributions over generations and is committed to do so in the future.
In the 2023 financial year, the group generated revenues of €25.6 billion (US$27.7 billion*) with approximately 16,400 employees in 40 countries. Heraeus is one of the top 10 family-owned companies in Germany.
About Heraeus Precious Metals
Heraeus Precious Metals is globally leading in the precious metals industry. The company is part of the Heraeus Group and covers the value chain from trading to precious metals products to refining and recycling. It has extensive expertise in all platinum group metals as well as gold and silver.
With more than 3,000 employees at 16 sites worldwide, Heraeus Precious Metals offers a broad portfolio of products that are essential for many industries such as the automotive, chemicals, semiconductor, pharmaceutical, hydrogen and jewelry industry.
About AUX Corporate Fashion
AUX Corporate Fashion develops tailored workwear for brand-driven companies that value distinct identity and longterm relevance. Headquartered in Stockholm and operating internationally, AUX unites design, functionality and sustainability in every project. The company offers an end-to-end service from concept to final delivery and beyond, with a strong focus on precision, quality and brand alignment. For more info: www.auxcorporatefashion.com
About Calik Denim
Calik Denim, the first company of Calik Group; is among the world's leading premium eco-conscious denim producers based in Turkiye. The Company, which designs unique denim collections with innovative approaches developed in its strong R&D center, produces for global leading fashion brands such as Acne, All Saints, Banana Republic, Brax, Calvin Klein, Frame, Ganni, Gerry Weber, Good American, G Star, Hugo Boss, H&M, Lucky Brand, Massimo Dutti, Mavi, Mother, Polo Ralph Lauren, PRPS, Rag & Bone, Replay, Superdry, Supreme, Tommy Hilfiger, Uniqlo, Uterque, Wrangler, Zara, 7 for AllManKind and so on. Calik Denim has a production capacity of 55 million meters per year in a total production area of over 777 thousand square meters. For more info: www.calikdenim.com
About NOMS Global
NOMS Global provides a streamlined, on-demand production service which not only reduces the time from concept to market but also minimizes the environmental impact associated with traditional garment production.
